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70% Of Firms Report A Cybersecurity Incident: Why Marketers Should Care – Forbes


Forbes

70% Of Firms Report A Cybersecurity Incident: Why Marketers Should Care
Forbes
Since the Target and Sony hacks, I have been interested in marketing’s role (or lack thereof) in preparing for and managing the consequences of data breaches. As part of a series exploring the topic in detail (see article #1 here), I talked with Holly


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